Fasting challenge to help earthquake victims

Posted on 05 May 2023

In the recent Muslim holy month of Ramadan we invited colleagues across our business to take part in the Hyde Fasting Challenge, raising money for earthquake victims of Turkey and Syria.

While helping save the lives of others, it was also an opportunity for those who don’t habitually fast to test their own self-discipline, gain an insight into their own limitations, feel what it's like to go hungry and gain a tremendous feeling of achievement.

Twenty-one brave colleagues, most of whom had never fasted before, came forward challenging themselves while at work and demonstrating empathy with their Muslim colleagues during Ramadan.

“This has been a fantastic experience and I'm very thankful for our Muslim colleagues for sharing this with us.” said Emmy Stock, Digital Communications Manager.

“The challenge was tough but the camaraderie and support from everyone got us through. Breaking the fast together at Southwark cathedral and virtually was just amazing! I can’t wait for next year.”

There's still time to donate via JustGiving and help those devastated by the earthquakes: Fast for Turkey/Syria.