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Introducing our Hyde Foundation Strategic Plan 2020-25

Posted on 22 January 2021

Our Hyde Foundation Strategic Plan sets out the work of Hyde Foundation – our social investment team.

Hyde’s vision is a great home for everyone. The Hyde Foundation Strategic Plan highlights the vital role that Hyde Foundation plays in this through preventing homelessness, tackling stigma and contributing to placemaking. This is through our Successful Places and Successful Tenancies programmes and investing in our customers and places:

  • Our Successful Places programme works with our customers, community partners and local authorities in our communities to address local challenges, build resilience and create places where people want to live
  • Our Successful Tenancies programme provides 1:1 advice and advocacy in money and debt, welfare benefits, tenancy support and employment. We offer early intervention and crisis support to help our customers stay in their homes
  • Hyde Foundation also administers the Hyde Charitable Trust (HCT). The social value contributions from Hyde’s supply chain, HCT’s grants programme and the supply chain contributions support the work of both of these programmes.

The strategic plan highlights the vital work that Hyde Foundation does including:

  • Setting up our neighbourhood plans to improve and develop neighbourhoods
  • Setting up Hyde’s emergency relief fund and grants. This includes our Domestic Abuse Fund - supporting customers who are experiencing domestic abuse, or are dealing with the ongoing effects of it; and our Communities Fund, which supports the work of our partners working on the ground in Hyde communities
  • Initiatives such as Ambition 2020 – working with external funders, corporate partners and the HCT to raise funding to create employment opportunities for young people.

Kerry Starling, Head of Social and Economic Investment said: “Our strategic plan illustrates the significant role that Hyde Foundation plays. Our services are an integral part of what we offer to all Hyde customers and connect to all strands of Hyde’s work – working in collaboration across the business.

“The plan has been developed during the coronavirus pandemic. The pandemic continues to have a significant impact on individuals and communities, and many people continue to feel the physical, mental and financial impacts. The demand for employment support, mental health, domestic abuse and food poverty services has increased significantly since March 2020 and will continue to rise. We are already seeing an increase in demand for 1:1 support, along with rising numbers of Universal Credit claimants and customers affected by the benefit cap. We have also seen an increase in the number of customers who are claiming benefits for the first time. The work of Hyde Foundation and HCT are more significant than ever, and we want the plan to highlight this work.”

Read the Hyde Foundation Strategic Plan (PDF, 2.53 MB) for more information.